why the need for screens?

The video wall will enhance the shopper experience by modernizing the look of your front end, driving impulse purchases before checkout, and entertaining your customers in the checkout line.

retailer benefits

CUSTOMER PAIN POINTS

“EXTREMELY” OR “SOMEWHAT” FRUSTRATED WITH

LONG CHECKOUT LINES 69.1%
PRICING TOO HIGH 66.3%
OUT OF STOCK 65.1%
DON'T HAVE WHAT I WANT 61.1%
CAN'T FIND WHAT I WANT 58.8%
QUALITY 58.2%
NO PARKING 51.4%
STORE WORKERS NOT HELPFUL 49.2%
INCONVENIENT HOURS 39.4%
STORE NOT ATTRACTIVE 30.3%

FEEDBACK

WHAT ARE THE CUSTOMERS SAYING

IF A GROCERY STORE INSTALLED THE VIDEO SCREENS IN THE CHECKOUT LANES, WOULD YOU BE MORE LIKELY TO SHOP THERE?

NOT SURE 33%
PROBABLY 25%
PROBABLY NOT 20%
DEFINITELY 15%
DEFINITELY NOT 7%

HOW TO BRAND IT

PREFERRED NAME TO DESCRIBE THE CHECKOUT LANE VIDEO SCREENS

YOUR GROCERY STORE'S NAME FOLLOWED BY "TV... for example KROGER TV" 27%
CHECKOUT TV 25%
GROCERY TV 20%
YOUR GROCERY STORE'S NAME FOLLOWED BY "ENTERTAINMENT NETWORK... for ex. "KROGER ENTERTAINMENT NETWORK" 11%
CHECKOUT ENTERTAINMENT NETWORK 9%

RETAILER PARTNERS

TESTIMONIALS

START DIGITAL ADVERTISING TODAY

There’s literally no effort on your part: The Impax Video Wall is a 100% turnkey solution with no capital investment. Installation, training, and maintenance are included at no cost. The retailer receives a share of ad revenue and pays a modest per-screen network administration fee.

INSTALLATION IS
FREE OF CHARGE

TRAINING AND MAINTENANCE
ARE INCLUDED